James Read's Self Glow sunless tanning skincare product, featuring a lifestyle image with dappled light from dusk to dawn, showcasing the natural-looking fake tan results.

SKINCARE THAT GLOWS

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James Read Self Glow sunless tanning skincare on a female model holding the break of dawn 20 minute glow mask, showcasing a radiant, natural-looking fake tan.

THE 20-MINUTE GLOW MASK

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Black female model applying James Read Self Glow sunless tanning skincare product called dusk to dawn overnight tan facial for a flawless, long-lasting fake tan.

THE ULTIMATE BEAUTY SLEEP

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James Read Self Glow sunless tanning skincare product range in a lifestyle image with golden light, featuring product boxes for a luxurious fake tan experience.

CONSCIOUS PACKAGING

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A New Way to Glow: Vegan, Inclusive Sunless Tanning Made in the UK

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Self Glow by James Read Dusk to Dawn Overnight Tan Facial product image on a plain white background.Self Glow by James Read Dusk to Dawn Overnight Tan Facial recyclable glass bottle leaning against a recycled cardboard box with vegetable-based inks and eco-friendly packaging, showcased under dappled light.
Dusk to Dawn - Overnight Tan Facial 50ml Sale price£44.00
Self Glow by James Read Endless Summer Gradual Tan Moisturiser product image on a plain white background.Self Glow by James Read Endless Summer Gradual Tan Moisturiser recyclable glass bottle leaning against a recycled cardboard box with vegetable-based inks and eco-friendly packaging, showcased under dappled light.
Endless Summer - Gradual Tan Moisturiser 200ml Sale price£44.00
Self Glow by James Read Break of Dawn Rejuvenating Glow Mask product image on a plain white background.Self Glow by James Read Break of Dawn Rejuvenating Glow Mask bottle and box in a lifestyle image with dappled light, showcasing the product's radiance-boosting properties.
Break of Dawn - Rejuvenating Glow Mask 60ml Sale price£39.00
Sunbright - Tinted Tan Drops 30mlSelf Glow by James Read Sunbright Tinted Tan Drops recyclable glass bottle leaning against a recycled cardboard box with vegetable-based inks and eco-friendly packaging, showcased under dappled light.
Sunbright - Tinted Tan Drops 30ml Sale price£39.00
Self Glow by James Read Sunrise to Sundown Tinted Tan Serum product image on a plain white background.Self Glow by James Read Sunrise to Sundown Tinted Tan Serum recyclable glass bottle leaning against a recycled cardboard box with vegetable-based inks and eco-friendly packaging, showcased under dappled light.
Sunrise to Sundown - Tinted Tan Serum 150ml Sale price£44.00
Discover a new way to glow with James Read's Self Glow skincare-infused sunless tanning Sunbright Tinted Tan Drops, held by a model for a natural-looking glow to the skin.

SKINCARE-INFUSED SUNLESS TANNING

Self Glow by James Read is a complete skincare-first sunless tanning range that combines an innovative natural cocoa colour guide with high-performance active and fermented ingredients. Our nourishing, hydrating formulas deliver a radiant year-round glow that complements all skin tones and types.

→ Build your desired glow through daily use

→ Integrates into your skincare routine

→ Fades gradually just like a real tan

→ Vegan, inclusive and sustainable

Each product has been cocktailed to include hydrating skincare for a warm glow rather than a synthetic tanned appearance
James Read has really changed the self-tanning category

Vogue UK Best Face Self Tanner in 100 Years of Vogue.

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Self Glow by James Read: A sunless tanning product for a natural glow that transcends all seasons, featuring a model's face surrounded by floral tulips.

A GLOW THAT TRANSCENDS ALL SEASONS

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Self Glow by James Read Dusk to Dawn Overnight Tan Facial product image on a plain white background.
Self Glow by James Read Dusk to Dawn Overnight Tan Facial recyclable glass bottle leaning against a recycled cardboard box with vegetable-based inks and eco-friendly packaging, showcased under dappled light.
The recycled cardboard packaging box of Self Glow by James Read Dusk to Dawn Overnight Tan Facial, featuring vegetable-based inks and eco-friendly materials, displayed under dappled light.
Before and after results on a black woman, demonstrating how Self Glow by James Read fake tan products, including the Dusk to Dawn Overnight Tan Facial, are suitable and inclusive for all skin types and tones.
A black woman applying Self Glow by James Read Dusk to Dawn Overnight Tan Facial to her hand, showcasing the product's suitability for all skin types and tones.
A graph displaying the benefits of each key ingredient in Self Glow by James Read Dusk to Dawn Overnight Tan Facial, including Hyaluronic filling spheres, Fermented mushrooms, Aloe vera, and Algaktiv Zen, working together for optimal skin health.
A lifestyle shot of Self Glow by James Read Dusk to Dawn Overnight Tan Facial placed on a rock with the sun shining down, highlighting the product's ability to deliver a natural-looking, sun-kissed glow.

HERO PRODUCT

Dusk to Dawn - Overnight Tan Facial 50ml

Sale price£44.00

Formulated with hyaluronic acid spheres and 4D hyaluronic acid, this clear overnight face tan and serum is enriched with fermented mushrooms, aloe vera, vitamin E, and natural plant-based DHA, which help to hydrate, smooth, and plump the skin for a radiant complexion by morning.

Two models posing together, showcasing their glowing skin achieved with James Read's Self Glow sunless tanning products.

A Skin Health-First Approach

PRO-SKINCARE

We've placed skincare, sustainability, and inclusivity at the forefront of our mission, striving to redefine sunless tanning with products that enhance your natural beauty while nourishing skin's health. Our high-performance formulas feature fermented mushrooms, hydrating hyaluronic acid and aloe vera, and skin-replenishing actives like shea butter, squalane, apricot oil, kakadu plum, natural cocoa extracts, and plant-based DHA.

Lean about our ingredients >

A diverse group of models with various skin types and tones smiling and showing off their radiant, glowing skin achieved with James Read's Self Glow fake tan products.

Ingredients that work on all skin tones

PRO-INCLUSIVITY

Our revolutionary approach to sunless tanning embraces diversity by providing a natural colour guide using cocoa extracts, unlike traditional products that rely on green or yellow guides. These guides often fall short on various skin tones, but our natural cocoa extracts offer an instant warmth to the skin, ensuring effective application for everyone. Our goal was to create a sunless tanning range that breaks down barriers and caters to all skin tones and types, allowing everyone to enjoy a radiant glow year-round.

Learn more about Self Glow >

A model with black skin showcasing their glowing, radiant complexion achieved with James Read's Self Glow tanning products while holding a flower, emphasising the natural beauty of the results.

Good to planet. Good to skin

PRO-PLANET

Sustainability is woven into our brand ethos. From responsibly sourcing ingredients across the UK and Europe to utilising innovative, eco-conscious packaging solutions, we're committed to minimising our environmental impact. Our aim is to craft sunless tanning products that allow you to glow year-round while prioritising the health of the planet.

Find out more about our sustainability >