James Read Self Glow sunless tanning skincare on a female model holding the break of dawn 20 minute glow mask, showcasing a radiant, natural-looking fake tan.

HOW TO APPLY SUNLESS TANNING SELF GLOW PRODUCTS

ALL OUR PRODUCTS ARE DESIGNED TO FIT EASILY INTO YOUR DAILY SKINCARE ROUTINE, WHILST ADDING AN EXTRA GLOW.

A black male model demonstrating the perfect glow routine with Self Glow by James Read, pumping out the Endless Summer Gradual Body Moisturiser, ready to apply for a glowing, hydrated body.
Creating Your Perfect Glow Routine

Start by prepping your skin with a gentle exfoliating cleanser. This will help remove any dead skin cells and even out your complexion, allowing your sunless tanning product to glide on smoothly for an even, radiant finish. After exfoliating, simply follow your regular skincare routine – apply your toner, serums, eye creams, and moisturisers as usual.

Now you're ready to achieve your desired glow! We've introduced the Glow Dial to make it easier for you to achieve your perfect sunless tan, whether you're at home or on-the-go. From a subtle, natural warmth with one application of our Break Of Dawn mask to a deep, bronzed look with our Endless Summer gradual moisturiser after two days of use, the Glow Dial offers a range of customisable glow levels.

A black male model demonstrating the perfect glow routine with Self Glow by James Read, pumping out the Endless Summer Gradual Body Moisturiser, ready to apply for a glowing, hydrated body.
Creating Your Perfect Glow Routine

Start by prepping your skin with a gentle exfoliating cleanser. This will help remove any dead skin cells and even out your complexion, allowing your sunless tanning product to glide on smoothly for an even, radiant finish. After exfoliating, simply follow your regular skincare routine – apply your toner, serums, eye creams, and moisturisers as usual.

Now you're ready to achieve your desired glow! We've introduced the Glow Dial to make it easier for you to achieve your perfect sunless tan, whether you're at home or on-the-go. From a subtle, natural warmth with one application of our Break Of Dawn mask to a deep, bronzed look with our Endless Summer gradual moisturiser after two days of use, the Glow Dial offers a range of customisable glow levels.

Your New Way to Glow

To get started, simply follow these three steps:

Step 1 on how to apply Self Glow by James Read sunless tanning products: Pick your Self Glow product from the skincare that glows range.

— 01 CHOOSE YOUR SELF GLOW PRODUCT

Explore our Self Glow range and choose the product that best suits your desired glow level – each one features a unique Glow Dial and instructions to help you achieve your perfect tan.

Step 2 on how to apply Self Glow by James Read sunless tanning: Follow product-specific instructions, featuring an image of the product box and gold foiled glow dial.

— 02 FOLLOW PRODUCT SPECIFIC STEPS

Follow the specific instructions on each of our product pages. Our vegan-friendly range are designed to seamlessly integrate into your daily skincare routine, suiting all skin tones and types for a year-round glow.

Step 3 on how to apply Self Glow by James Read sunless tanning: Build your desired glow, showcased by a female model applying the Endless Summer Body Moisturiser to her legs.

— 03 BUILD YOUR DESIRED GLOW

Apply your chosen product daily, either in the morning or evening, and layer it over time to deepen your tan. The skincare-infused formulas can be worn with or without makeup and sunscreen for a healthy, glowing complexion.

A banner image featuring an aloe vera texture, linking to the Self Glow by James Read sustainable, plant-based ingredients webpage.

SKINCARE-FIRST SUNLESS TANNING BRAND

DISCOVER OUR INGREDIENTS